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In The Game

A fresh (not fluffy) approach to building a values-led culture
0.0 (0)
Australia, Australia
1 employees
2018

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Company Description

In The Game is an Australian consultancy founded in 2018 that helps People and Culture teams build a values led culture that bridges strategy and everyday behavior. Working primarily with mid sized organizations of 100 to 1,000 employees, the team partners across sectors including public sector, technology, and creative industries, with experience spanning clients such as City of Greater Geelong, APRA AMCOS, and MYOB. Their approach is firmly grounded in organizational, sport, and positive psychology, drawing on Self Determination Theory and Flow Theory, and blended with Design Thinking, Agile HR, and Design Sprints to deliver practical, engaging outcomes that actually land. Offerings center on three pillars: Define, Lead, and Embed. They help codify culture through a Values Playbook that shows what values look like in action; they build values led leaders through modern, experiential keynotes, workshops, and programs; and they elevate people strategy by co creating a sharp, values infused employee experience from first impression to farewell, including how AI fits into the picture. In The Game is known for fast, high impact sprints that deliver tangible outputs in six weeks, such as People Strategy Sprints and Culture Design Sprints that secure ELT and SLT buy in, enable inclusive conversations, and culminate in clear action plans. Their gamified Values in Action platform brings values led storytelling to life, encouraging exploration, reflection, and application in practical, everyday ways. With more than 50 P and C teams engaged and 82 percent repeat engagements, they are recognized for fresh energy, interactivity, and results, earning recognition as a 2023 Casey Business Awards Professional Business Services finalist. The firm is led by founders Viren Thakrar, an experienced facilitator with 19 plus years in co design and applied psychology (BSc Psychology Hons, MSc Dist Sport and Exercise Psychology), and Bridget Thakrar, a senior HR and OD leader with 15 plus years experience in employee experience and DEI (GAICD, BCom). Together they bring a playful, collaborative, and impact focused style that makes HR less boring and more strategic.

Services

SOW/Projects
Total Talent Management

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Specialization

Industry Focus

Public Sector & GovernmentArts

Profile Expertise

Human ResourcesSenior ExecutivesGeneralist - white collar professionals

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