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Mum

a human centred approach to hiring, connecting brilliant people and purpose driven hospitality brands.
0.0 (0)
United Kingdom
2019

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Industry Knowledge
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Candidate Quality
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Candidate Experience
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Communication
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Value For Cost
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Company Description

Founded in 2019 by hospitality connector Craig Prentice, Mum is a UK based recruitment consultancy focused exclusively on helping purpose driven hospitality brands bring talent home. Built on a human centred approach to hiring, the firm puts people at the heart of every brief, prioritising care, honesty, and results. Clients partner with Mum to find the right people who will thrive in their culture, while candidates turn to Mum to discover a work home where they feel seen, valued, and supported. Drawing on two decades of industry and recruitment experience, Mum combines a deep, well connected network with a transparent, no nonsense process that balances pace with diligence. The team invests time to understand each organisation’s mission, values, and operating reality, shaping clear briefs and selection criteria that lead to targeted shortlists and successful, lasting hires. For candidates, Mum provides thoughtful guidance, open communication, and practical feedback so they can make confident career decisions and land roles where they can do their best work. The consultancy partners with hospitality operators and brands across the sector, from emerging concepts to established names, and supports mandates ranging from management and head office roles to senior leadership. Its services span executive search for critical hires, permanent recruitment to build high performing teams, and flexible interim or temporary solutions when businesses need proven expertise at speed. Beyond day one, Mum champions hiring for retention, advising on moments that matter in the candidate and employee journey so teams are engaged, skilled, and aligned. Proudly community minded, Mum shares insights through its journal, backs sector initiatives via giving back, and remains a reliable, discreet ally when it matters most. The result is a personable, efficient, and outcomes driven partnership that makes hospitality and recruitment better places to be.

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