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Fokus digital

Agentur fuer digitale Personalgewinnung und Mitarbeiterbindung im Pflege- und Sozialwesen
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Berlin, Germany
2-10 employees
2017

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Company Description

Founded in 2017, fokus digital GmbH is a German agency specialized in digital talent attraction and employee retention for the care and social sector. Working nationwide with operators, associations, and organizations across elderly care, social services, and church-affiliated providers, the team builds data-driven recruiting strategies that attract qualified nurses, therapists, educators, and support staff while strengthening each clients employer brand. Its portfolio spans employer branding, editorial and technical development of websites and career pages, Google for Jobs optimization, social media recruiting across Facebook, Instagram, LinkedIn, YouTube and TikTok, as well as video production tailored to recruitment. To give leaders real-time insight, the agency delivers recruiting dashboards, analytics set-ups, and media monitoring, and it supports selection and integration of applicant tracking systems, onboarding and employee apps, and internal communities that foster engagement and retention. Clients benefit from practical workshops and seminars that translate sector specific insights into measurable actions, including budget planning, KPI frameworks, and regionally focused campaigns that raise local visibility. fokus digital holds multiple Google certifications and applies this expertise to search, display, video and local campaigns that reliably generate qualified applications at lower cost per hire. Longstanding partnerships with leading publishers and associations in the care economy, including the Vincentz publishing group, underline its commitment to knowledge transfer and industry-wide impact. Reference projects such as the Diakonie network in Lower Saxony show how its 360 degree approach scales from pilot to rollout across multiple providers. By uniting creative content, rigorous analysis, and hands on delivery, fokus digital enables care and social organizations to fill vacancies faster and more sustainably while improving employee satisfaction and retention.

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