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The Bartend Group

Event Staffing | Brand Promotions
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Idaho, United States
11-50 employees

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Company Description

The Bartend Group is a specialized event staffing and experiential marketing partner focused on large venues, major events, and brand activations across the U.S., serving arenas, festivals, and promotions since 2013. Evolving from its origins as Bartend Chicago, the company has scaled its proven hospitality model to deliver consistent, high-caliber bar and front-of-house teams for complex, high-traffic environments while retaining the personal touch of its early days. Its mission is to provide a unique blend of high quality, energetic, and educated staff at a value and scale that outpaces the industrys status quo, explicitly addressing the warm body syndrome that plagues event staffing by recruiting directly from the hospitality industry, offering competitive perks, and validating capabilities through a unique certification approach. The firms national roster includes professional bartenders and mixologists, festival crews, front-of-house talent (greeters, ID check, ticket scanning, coat check), brand ambassadors, and account educators who train on-premise teams to represent beverage brands accurately. For sports arenas and amphitheaters, The Bartend Group manages end-to-end bar program execution, including prep, service, ordering, inventory tracking, reconciliation, and cleaning. The company is fully insured, carrying general and liquor liability, and every staff member maintains appropriate local or national alcohol service certification to ensure safe, compliant, and professional delivery. Industry forged and technology focused, The Bartend Group leverages modern tools to streamline scheduling, onboarding, compliance, and communications, delivering transparency and cost efficiency for clients who need scalable, reliable crews on irregular event calendars. Its ambassadors often come from local bar scenes, allowing teams to internalize a brands identity and engage consumers with cocktail-savvy credibility, awareness of trends, and sound judgment that builds impressions beyond the event. Guided by a management team with over 23 years of combined experience, the company offers flexible workforce solutions that power professional sports venues, beverage tasting festivals, music festivals, off- and on-premise promotions, and large-scale experiential campaigns.

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