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Company Description
Swiet411, Inc. is a boutique recruitment agency dedicated to marketing talent, known for a highly personalized approach that emphasizes excellent customer service, strict confidentiality, and fast, thoughtful communication with both clients and candidates. The firm specializes in B2C and B2B marketing roles with a strong emphasis on digital and technology-driven functions, typically recruiting at the Manager, Director, and Vice President levels across areas such as strategy, account management, lead generation, SEO/SEM, PPC, social media, email marketing, product management, CRM/database marketing, analytics, marketing operations, marketing automation, sales operations, and project management. A niche capability is supporting early-stage and technology companies as they staff for expansion, where calibrated assessment and speed are critical. For employers, Swiet411, Inc. delivers detail-oriented search execution, presenting only candidates who are interested, aligned to compensation parameters, and qualified for the role, while managing interview scheduling and facilitating offer negotiations to ensure a seamless process. For candidates, the firm provides respectful, attentive guidance with regular updates and practical counsel to strengthen resumes, prepare for interviews, and navigate the search even when an immediate opening is not available. The practice is led by founder Susan Wietsma, who entered recruiting in 2011 after more than 15 years as a direct and interactive marketer with agencies including BKV, The Lacek Group, and Renaissance Interactive, serving brands such as Primedia, Asbury Automotive, Delta Air Lines, American Express, MindSpring/EarthLink, Cox, Sherwin-Williams, Sokolove Law, The Salvation Army, GE, and FleetCor. Susan holds a BA in English & Journalism from the University of Georgia and a Master’s in Global Marketing Communication & Advertising from Emerson College. Her combination of hands-on marketing expertise, mentorship experience, and ability to make meaningful connections underpins a search process that consistently earns trust and results.
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