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Company Description
Simplify is the UK's leading independent conveyancing and property services group, working with estate agents, mortgage intermediaries, house builders, probate administrators and lenders to help hundreds of thousands of families move home. Through its introducer conveyancing, property and consumer services, the group manages the end to end process from sales opportunity and referral through panel management, legal delivery and sales progression, focusing on conversion, speed and outstanding customer care. Its brands include Advantage Property Lawyers, Cook Taylor Woodhouse, DC Law, Gordon Brown Law, JS Law, Premier Property Lawyers, My Home Move and the property services specialists Move With Us and Moving Made Easy. For house builders, Move With Us provides part exchange and assisted sale solutions, accurate valuation and sales progression, plus new Residential Pricing Reports that give transparent insight into plot values and demand ahead of development launches or land bids. The business has also launched Property Sales Portal to help house builders make quicker and more informed decisions. Simplify's technology led transformation harnesses data, AI and automation to redesign conveyancing, including ID AML verification to accelerate onboarding, AI videos that guide consumers through each stage, robotic process automation for rapid document data extraction and AI call listening that improves sales effectiveness. These initiatives support measurable outcomes, from Excellent Trustpilot ratings across all firms with thousands of new reviews in the past year to record transaction throughput, including 6,500 completions in five days ahead of the Stamp Duty deadline. Simplify's independence enables it to select the best local agents and law firms for each case, while national scale, experienced sales and legal teams and innovative customer portals keep introducers and their customers in control. The group's aim is simple and ambitious at once: to simplify moving and set new standards for conveyancing and property services in the UK.
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