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Company Description
Gain & Co is a robotics and automation advisory that has united with HowToRobot to create what they describe as the first global automation market platform combined with an independent advisory capability, helping organizations navigate every step of their automation journey. Operating with a vendor-neutral approach, the firm focuses on turning automation ambitions into measurable outcomes by aligning business strategy with the right technology, partners, and implementation roadmap. Its consultants support clients from early discovery and opportunity identification through business case development, vendor landscaping, RFP and tendering, price and solution benchmarking, and contract negotiation, continuing into implementation oversight and post-go-live ROI tracking. Drawing on market intelligence and a broad network of automation suppliers, Gain & Co provides objective comparisons of technical options and total cost of ownership, helping reduce risk, accelerate time-to-value, and avoid vendor lock-in. The company serves customers of all sizes—from mid-market manufacturers to global enterprises—across a wide range of sectors that depend on industrial automation, intralogistics, and related technologies. With offices in Chicago, Birmingham, Copenhagen, and Odense, the team combines on-the-ground presence with global reach, giving clients access to insights on emerging solutions and changing market dynamics worldwide. Its method emphasizes structured assessments, clear specifications, and data-driven decision support so stakeholders can build robust business cases, secure internal alignment and funding, and scale automation programs sustainably. Following the merger under the HowToRobot name, clients continue to receive impartial guidance enhanced by a platform that streamlines supplier discovery and engagement, helping businesses compare solutions, validate fit, and manage projects more efficiently. By pairing independent advisory services with comprehensive market access, Gain & Co helps organizations de-risk automation investments and deliver tangible productivity, quality, and cost improvements.
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