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Azubisäule.de

Die Zukunft des Azubi-Recruitings.
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Bayern, Germany
2-10 employees

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Company Description

Azubisäule.de is a German apprenticeship recruitment marketing platform operated by Prochazka Max, Knack Maximilian GbR and based in Altdorf bei Nürnberg. The company enables employers to attract future apprentices by placing interactive, digital job advertisements directly inside partner schools, reaching students at the point where they explore career options. Employers book one or more available ad slots on tall, Full‑HD touch displays installed in highly frequented areas of schools and can run static images or video spots that link via touch to a chosen destination such as a careers site, a quiz, a video or even a simple game; if needed, Azubisäule’s creative team designs the campaign assets. Content is fully flexible and can be changed at any time to align with school types, regional needs, career days, new apprenticeship occupations or seasonal messages, ensuring messages remain fresh and targeted. The approach delivers passive visibility on every school day while also encouraging active engagement, and results are made measurable through tracking QR codes and statistics on display repetitions and page opens. Because schools can additionally use the devices for their own announcements, local weather and optional news feeds, the screens become a daily information hub that draws consistent attention to employer messages. Compared to traditional methods like print, fairs and job boards, Azubisäule emphasizes cost efficiency and longevity; a transparent example on the site shows how a video ad, calculated over a multi‑year term, can translate to only a few euros per school day. With more than 250 partner schools nationwide and hundreds of employers from SMEs to global brands using the service across sectors such as retail, manufacturing and finance, Azubisäule supports both single‑location and nationwide rollouts. The engagement typically follows four steps—introductory consultation, selection of ad type and term, creative delivery or production, and go‑live—backed by hands‑on advice from the founders, Max Prochazka (apprenticeship marketing) and Maximilian Knack (partner schools). This combination of always‑on presence in schools, interactivity, flexibility and measurability makes Azubisäule a distinctive channel to boost apprentice applications and strengthen employer brands with the next generation.

Services

Permanent Recruitment
RPO

Service Delivery Models

No items available

Specialization

Industry Focus

Retail & Consumer GoodsManufacturing & Engineering

Profile Expertise

Hospitality & RetailIndustrial & ManufacturingConstruction & Skilled Trades

Who we worked with

No featured clients provided

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FAQ

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