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Company Description
Founded in 2016, ACTION Recruiting is a niche recruitment firm exclusively focused on the motorcycle, powersports, marine, heavy equipment, and power equipment sectors across the United States. The company partners with dealerships, OEMs, distributors, and aftermarket brands to deliver executive leaders, management professionals, and skilled technical experts who elevate performance and accelerate growth. Operating a national job board and a structured Next Steps intake for candidates, the team fills critical roles spanning sales leadership (GMs, GSMs, district sales managers), aftersales and service (service managers, advisors, A/B/C and master technicians for Harley-Davidson, metric/Euro, and marine), marketing, operations, IT, and finance. Clients consistently cite responsiveness, rigorous due diligence, and culture-first shortlists that lead to better retention and measurable business impact, from building stronger service teams to enabling multi-store expansion. ACTION Recruiting’s mission is to deliver the best available talent while advancing diversity and inclusion in the industries it serves; its vision—being the trusted source for executive leaders, management pros and technical experts—anchors a disciplined search methodology grounded in integrity, credibility, and personal service. Each engagement begins with detailed discovery, calibrated scorecards, and transparent timelines, followed by targeted sourcing, in-depth screening, and candidate coaching to ensure alignment on KPIs, technical capability, and brand ethos. The firm is deeply embedded in the community, sharing hiring insights through columns in Powersports Business and maintaining active industry memberships, including the Motorcycle Industry Council, to stay current on market trends and talent dynamics from coast to coast. Whether a single confidential executive hire or multiple frontline placements across service, parts, and sales, ACTION Recruiting combines domain expertise, a broad national network, and a passion for the industry to help dealerships and manufacturers build high-performing teams and deliver exceptional customer experiences.
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