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Company Description
Woke (WPeople) is a specialist executive search and leadership performance partner focused on the future of work, combining deep advisory with data-driven recruiting to help innovative tech-based companies and traditional organizations in transformation hire and adapt leaders who deliver impact. Operating across Brazil and the United States, with a presence in Barueri, S�Paulo and Houston, the firm goes beyond traditional headhunting by integrating Woke Specialists and Woke Techs data intelligence to clarify real role demands before search begins, build transparent and diverse funnels, and ensure strong alignment among multiple stakeholders. Its methodology addresses the full journey to reduce failure rates in leadership transitionshelping companies define, attract, select, hire, and adapt talentthen sustains results with OKR alignment, corporate governance checkpoints, and cultural pillar integration. Recognizing that the most critical mistakes in external hires occur within the first 120 days, Woke created PAAP, a performance and adaptation acceleration program that tailors acculturation, provides best practices and case studies, and guides leaders through their first year for measurable outcomes. The firm also offers career and leadership development tracks for companies to Adapt, Change, Lead, Evolve, and Transition, strengthening people management and empowering leaders to engage multi-generational teams. Woke reports that more than 80% of its placements perform above expectations, over 90% of projects close from the first shortlist, and over 70% of clients return for additional workresults anchored in a rigorous, modern process and practical execution speed. Whether partnering with hypergrowth startups or established enterprises, Woke is built to raise the bar on senior hiring and post-hire performance, delivering a seamless bridge from selection to successful integration so organizations can mitigate turnover, reduce additional costs from misalignment, and unlock sustained leadership effectiveness.
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