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Company Description
red onion GmbH is a Berlin-based strategic-creative consultancy recognized for more than twenty years of helping organizations anticipate change, articulate relevance, and build sustainable brand ecosystems. Pioneering TEDx in Germany sharpened the firm’s ability to identify the topics that will matter tomorrow and to move minds through ideas, narratives, and experiences that resonate. Operating as a true partner to DAX 40 companies, the German Mittelstand, and entrepreneurs, red onion blends big-picture strategy with hands-on implementation, offering C‑level sparring, change facilitation, and topic-driven impulses that translate cultural trends and innovation into actionable programs. Its portfolio spans strategic-creative consulting, narrative and platform ideation, and network building and corporate coupling—encompassing platform development, event curation and execution, community building, expert board curation, network expansion, and project orchestration that connects visionary founders, thought leaders, and corporate stakeholders. The firm has collaborated with organizations such as Volkswagen, Daimler, Deutsche Bank, UBS, Deutsche Telekom, SAP, Henkel, Nestlé, Sparkasse, Deutsche Bahn, Rolex, Bundeswehr, TEDxBerlin, Singularity University, Messe Berlin, VAUNET, Comdirect, and HSH Nordbank, supporting them in cultivating global team structures, implementing ideas that shape the future of work, and driving creative innovation at scale. Grounded in the belief that strong brands are built on relevance and that the future is co‑created, red onion helps clients anchor purpose in the zeitgeist—integrating corporate responsibility, evolving workplace dynamics, and community-building into cohesive strategies and programs that deliver measurable impact. From editorial storytelling and live or digital experiences to governance for expert boards and feedback loops for continuous improvement, the team translates complex topics into clear narratives and mobilizes communities around them. Acting as a sparring partner that illuminates opportunities and challenges assumptions, red onion unites strategy, creativity, and execution to guide organizations confidently toward what’s ahead—hands-on, curious, and rigorously focused on outcomes.
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