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Kin

We craft intellectual property that creates a value exchange between brands and communities
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New York, United States
11-50 employees

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Company Description

Kin is a creative company operating at the intersection of innovation and culturebuilding bold ideas, products, and platforms that forge meaningful connections between brands and the communities they serve. Founded in 2019 by industry leaders Sophie Ozoux and Kwame Taylor-Hayford, the firm brings deep expertise across consulting, strategy, creative, production, and media, with a mission to craft intellectual property that creates a genuine value exchange between brands and people. From global campaigns to digital platforms and community programs, Kin partners with forwardthinking organizations to navigate change, grow relevance, and shape culture with intention. Its roster of collaborations includes Wikipedia, the Obama Foundation, Delta Air Lines, Intuit Mailchimp, Uber, Ben & Jerrys, YouTube, Netflix, Chobani, The Nature Conservancy, and Emerson Collective, delivering initiatives such as Delta Locals, Mailchimps Bloom Season and Give Where You Live, Ubers What Makes a Hero?, Ben & Jerrys Unsurprisingly Delicious, KINL�s The Way We Glow, and Allies for America. Recognized for creativity and business impact by Fast Company, Ad Age, D&AD, and WCI, Kins work is frequently featured across leading industry publications and cultural conversations, reflecting a commitment to inclusive storytelling, measurable outcomes, and longterm community value. Cofounder Kwame TaylorHayfords leadership in the creative industry, including service as D&AD President and regular commentary on the future of creativity, underscores the agencys emphasis on elevating diverse perspectives and building ecosystems that broaden access and opportunity. With a team of roughly three dozen specialists, Kin blends rigorous strategy, design, and production craft to launch ideas that travel, products people adopt, and platforms that endureintegrating research, community cocreation, content, experiences, and media to ensure work earns attention, trust, and loyalty. Whether partnering with nonprofits, technology leaders, or consumer brands, Kin helps clients move from purpose to performance by uniting cultural insight, creativity, and execution at scale.

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