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Company Description
The People People is a boutique people and culture consultancy led by founder and principal consultant Laura Hammond, an experienced HR executive with two decades of leadership across Canada and the United States. The firm partners with startups, scale-ups, and growth-stage brands to design and implement practical, heart-centered people strategies that span the entire employee lifecycle. Known for fractional and interim People leadership, The People People steps in as Head of People on call to stabilize teams, architect foundational HR infrastructure, and guide organizations through pivotal growth, change, or leave coverage. The consultancy advises early-stage companies on talent architecture and recruits People Operations and HR leaders to build high-performing teams, while also delivering outcome-based projects such as engagement survey deployment and action planning, performance enablement frameworks, return-to-office strategy, and employer-of-choice initiatives. Drawing on deep experience with iconic retail and health-focused brandsincluding H&M, Aritzia, Tia, and FormulaFigthe firm brings particular strength in people strategy for emerging retail and direct-to-consumer businesses, as well as multi-jurisdiction compliance across Canadian provinces and U.S. states, including California. The People People is equally adept at employee and labor relations strategy, aligning ER/LR approaches with business goals to reduce risk and improve outcomes, and has a track record of helping organizations earn recognition on lists such as Great Place to Work, The Business of Fashion, and Forbes. Engagements begin with discovery to understand goals, stage, and existing infrastructure, then move to collaborative goal setting, transparent progress updates, deployment support, and post-mortems to measure impact. Services are delivered virtually or on-site across North America, with a builder mentality that balances strategic planning and hands-on execution. Clients value Lauras compassionate leadership, cross-border expertise, and ability to translate modern HR best practices into scalable systems that boost engagement, reduce turnover, and unlock business performance.
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