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Company Description
Forwhen is a New York Citybased babysitting concierge operated by EBC LLC that connects local parents with thoroughly vetted sitters for one-off and occasional care across Manhattan, Brooklyn, and Queens. Built by a NYC mom and former sitter, the platform focuses on trust, simplicity, and high-quality interactions: every sitter is video interviewed, background checked, and reference checked, and the service emphasizes purposeful play and limited screen time so children are actively engaged while parents step away. Families share their needs once, then book via text; Forwhen manages matching and availability over SMS, confirms details, and sends reminders and resources so caregivers can arrive prepared and on time. Typical use cases include date nights, afternoon pickups that bridge the gap between school and the workday, last-minute emergencies when the primary caregiver is unavailable, and support for visiting families who want a local sitter to help kids feel at home while exploring the city. For sitters, Forwhen reimagines the experience by eliminating platform fees on hourly earningssitters keep 100% of what they make, with only a one-time background check feeand by proactively sending tailored opportunities that match their interests, experience, and schedules. The curated roster spans full-time childcare professionals, students, and working professionals with years of hands-on experience with kids. Communication is fast and human, and the companys neighborhood focus enables consistent, reliable matches that build familiarity for families and repeat work for sitters. Acting as an on-demand, high-touch matching layer rather than a public job board, Forwhen blends the rigor of a professional screening process with the convenience of text-based coordination, giving NYC parents peace of mind and giving sitters fair, transparent access to flexible work.
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