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Adway

Boost Your Quality of Hire
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Vaestra Goetaland County, Sweden
51-200 employees

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Company Description

Adway is an AI-driven social recruiting technology company that helps in-house talent acquisition teams and staffing agencies boost quality of hire by meeting candidates where they are: on social media. Built to integrate seamlessly with existing ATS and career sites, the platform fully automates paid social recruitment marketing across major social channels, mirroring open roles from the ATS and turning them into hyper-targeted job and employer brand campaigns. Using proven eCommerce funnel tactics, Adway orchestrates seamless candidate journeys from first touch to application, while features such as Social Apply enable one-click applications within the social feed to minimize friction and prevent drop-off. Its AI capabilities, including Smart Scorecards and Smart CV, pre-screen and prioritize applicants to reduce irrelevant responses and surface the best-fit talent faster. Adway also powers pre-engaged social talent pools to build sustainable pipelines, activate employer value propositions at scale, and nurture ready-to-hire audiences over time. Recognized as a Core Leader in the 2025 Fosway 9-Grid for Talent Acquisition for the fourth consecutive year, Adway is trusted by innovative employers and recruitment businesses across Europe, with results highlighted in its research showing reductions in time-to-hire and cost per application alongside measurable gains in candidate quality and marketing ROI. Customer stories span sectors from healthcare and manufacturing to retail, professional services, energy, construction, and transportation, demonstrating the platform’s versatility for both high-volume and specialized hiring. With a presence across Sweden, Norway, and the United Kingdom and offices including Gothenburg, Stockholm, and London, Adway partners with talent teams to target untapped audiences with precision, streamline hiring through automation, and build resilient talent pipelines that consistently deliver better hires at the speed of social.

Services

RPO
Direct Sourcing & Payrolling/EOR

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Specialization

Industry Focus

Professional ServicesManufacturing & Engineering

Profile Expertise

Generalist - white collar professionalsGeneralist - blue collar professionalsTechnology & Digital

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