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Company Description
Sierra Advisory Group is a boutique executive search and talent advisory firm founded in 2004 that specializes exclusively in the private alternative investment markets. Serving private markets investment managers and private funds advisory groups, the firm brings a rare blend of deep domain knowledge and long-standing relationships to every mandate, recruiting professionals from Analyst through Managing Director and Partner. Its expertise spans key private markets asset classes, including venture capital, growth equity, traditional private equity, secondaries and liquidity solutions, private credit, and opportunistic or special situations. Sierra Advisory Group is equally active across the private funds advisory landscape, partnering with both boutique platforms and investment bank divisions on secondary advisory and capital solutions, primary fundraising (origination, project management, and LP coverage), and GP stakes advisory. The firm is particularly recognized for secondaries expertise, having executed numerous searches in the strategy since 2009 and earning a reputation for understanding investment nuances, transferable skills, and evolving market dynamics. Led by Executive Search Consultant Ann Futch, whose investment banking experience at Alex. Brown, Montgomery Securities, and Credit Suisse First Boston informs a rigorous, strategy-led approach, Sierra Advisory Group prioritizes authentic, referral-driven recruiting over high-volume tactics. Its model emphasizes senior-level involvement throughout every search, careful calibration of candidate fit and investment strategy, and selective engagement to ensure quality outcomes for clients and candidates alike. By leveraging a 25+ year network in financial services and a meticulous understanding of the skills needed to excel in investment and investor relations roles, the firm delivers targeted shortlists and lasting placements. Whether advising on team buildouts, filling critical investment or fundraising seats, or establishing long-term relationships for future hiring needs, Sierra Advisory Group is known for a relentless focus on quality, a client-centered ethos, and results-driven execution across the private markets ecosystem.
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