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optimise-it GmbH

BPO made in Germany: Dialogmarketing auf höchstem Niveau
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Germany, Germany
11-50 employees

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Company Description

Ströer X is a German BPO partner focused on dialog marketing, customer experience, and sales outsourcing that helps brands win new customers, strengthen existing relationships, and drive long-term loyalty across the entire value chain. Leveraging its position within the Ströer Group, the company combines the scale and reliability of a large enterprise with the agility of a mid-sized specialist to deliver measurable performance in customer service and sales. Its omnichannel model spans phone, email, live chat and chatbots, social media, and even door-to-door and field service, allowing organizations to engage customers at every touchpoint—from digital lead generation and telesales to pre-sales, after-sales, retention, and win-back programs. Beyond day-to-day operations, Ströer X accelerates transformation through value-added services, including proprietary chat software, e-learning solutions to upskill teams, an InnovationLab for rapid testing and optimization, and AI and automation initiatives that raise responsiveness while reducing costs. Industry expertise includes e-commerce, energy, financial services, telecommunications, travel, and market research, with solutions tailored to the specific regulatory, security, and service expectations of each vertical. The company’s credo—delighting people with service—translates into rigorously designed processes, proactive community management, and a holistic approach that blends people, process, and technology to lift customer lifetime value. Clients benefit from a flexible engagement model that can scale regionally, nationally, and across Europe, underpinned by German quality standards and certifications highlighted on its site, such as TISAX and recognized sustainability credentials. Through insights content, case studies, and whitepapers, Ströer X shares best practices in contact center operations and digital service design, while its leadership and management teams emphasize operational excellence and continuous improvement. From first contact to enduring loyalty, the company orchestrates seamless experiences that convert interactions into revenue, retention, and advocacy.

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